Would you love to see your art featured in an article without having to pay for advertising?
Do you wish there was one place to go to learn the basics of interacting with the press?
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The goal of the eBook, “How to be a Press Friendly Artist” is to help artists understand how to write press releases, prepare press kits, build a media contact list and become a resource for members of the press.
This in turn, should get you and your art some free publicity! Who wouldn’t want that? This eBook will…
I will teach and show you what I’ve done – including appendices with step-by-step instructions for using PRlog.com to distribute press releases online and integrate your information into your website. This eBook has 82 pages of valuable information to help you understand how to write what the press will read and still give you time to create. This is a resource you can turn to time and time again as you build your press library.
This eBook is priced so every artist who is serious about their business can afford it. For only $27, get your copy today!
This eBook is for…
- any artist who isn’t sure about what to write a press release about, how to write them and what to do with them once they are written.
- any artist interested in having people learn about their art and business by being included in articles in print or online.
- any artist who finds the idea of getting their information to the press to be mysterious and overwhelming.
- any artist who wants step-by-step instructions about what to do and why – all in one convenient place.
|From the eDesk of Tara Reed,
(Portland, Oregon)Dear Fellow Licensed Artist,Writing a book about interacting with the press has been on my idea list for some time. Each year as the art licensing trade show season gears up, I begin to get questions from panicked artists asking how to do things.“How do I format a press release?”“What should I put in my press kit? What should it look like?”“Who do I send these things to?”I’m also working on my own press efforts – making sure my website is up to date, creating both digital and physical press kits to represent my business. What better time to write than when I’m in the thick of it?I have been in business since 2000 and have learned a lot about how to interact with the press along the way. Through Google searches, trial and error and talking with friends, I’ve navigated the maze that is interacting with the press. I’ve been quoted and featured in articles in numerous trade magazines. I’ve also written articles and been asked by the press to contribute art and opinions for different things they were working on. If you reach out to the press – it will work. You just need to learn what to do. Sometimes we are simply more comfortable with images than words. Luckily – the press needs great images and I can teach you how to organize your words.I’ve designed this eBook to teach you many things – please realize it doesn’t mean you have to do them all at once! I want it to be a resource for you to turn to as you grow your business. I’ve even included step-by-step instructions, complete with screenshots, if you choose to use some of the resources I use. If you don’t, just skip that part – they are in the Appendices so you don’t get lost with details in the heart of the book.
Letting the press know what you are doing should be a part of your marketing plan, and I can teach you how.
It is my sincere wish that this eBook reaches many artists and makes them less stressed about the topics of press releases, press kits and website pages for the press. While we can all pay for advertising, it is possible to create great content for the press that will raise awareness for your business without spending a lot of money.
So what are you waiting for?
If you are ready to learn how to interact with the press and grow your business through free publicity, this is the best investment of time and money you can make.
For only $27, get your copy today!
Don’t just take my word for it! Here is what others are saying…
“As artists we are constantly advised to promote ourselves. Most of us could use some good press, but can’t afford a publicist. At last, along comes Tara Reed’s eBook, How To Be A Press Friendly Artist. Tara addresses everything from how to create your own images, press releases, and press kits to transforming your website into a press “magnet.” Having worked with Tara Reed for several years I know there isn’t a better resource out there. If you follow Tara’s steps on How To Be A Press Friendly Artist, you won’t need a publicist – you’ll become one.”
– Deb Trotter, artist & reviewer of the eBook
“Joyous Art. Cowgirl Attitude.”
– Maria Brophy, art marketing expert, agent and brand manager for artist Drew Brophy, blogger, consultant and more!
Not only is this packed with content, it is also packed with confidence! The formula you provide in your e-book gave me the “permission” to shout my accomplishments and let everyone know what I am up to. For a right brain creative, this distills down the objectives and logistics for a well balanced, organized business tool for success. Thank you Tara!
– Heidi Gray, artist
I have read your press friendly artist book. In a word “excellent”. This is a compact, easy to use step by step guide for artists needing to learn how to gain publicity for an art business. Tara, your book makes it easy to start assembling the information and photos needed to promote an art business. I would recommend the book to any artist that wants to learn develop outstanding press releases.
Writing that first press release is exciting. I set up folders just as you recommended and then created some sub folders for subjects/topics to publicize. At first it was difficult to figure out what was newsworthy, however, a few ideas came to mind after a few days. By establishing folders with subjects it becomes less tempting to ramble on in one press release and it helps to break down information into newsworthy bits which resulted in several press release subjects.
– Mary Lou, artist
Free Online Painting Lessons
“Tara Reed’s book, ‘How to be a Press Friendly Artist’ clearly explains everything there is to know about becoming a press friendly artist, including why it’s important and how to overcome insecurities about the process. Clearly written and well organized, it leads the reader through not only writing that first press release, but also creating an ongoing press presence both through outreach and making it easy for press members to access information directly from an art website as part of an overall marketing strategy. This book will be helpful for artists as well as other entrpreneurs who are new to the PR process as well as those more seasoned. I’m confident I’ll be referring to this book again as I implement each stage of my PR strategy.”
– Beth Lowell, artist
A week after reading the e-book “How to be a Press Friendly Artist”, I wrote my first press release to promote my gallery show. After sending the press release out to local news outlets I received write-ups within a few days from several local online and Los Angeles news outlets!
– Deanna Rene Adona